Rising Above the Competition: An Online Marketing Roadmap

Your patients are living, working and playing online. When a prospective patient seeks the Internet looking for a dentist, do they find you or your competition? Today, it is not enough to just have a practice website.

It is not enough to just be on Facebook. It is not enough to have a handful of online patient reviews. To be competitive, you need a comprehensive online marketing strategy that helps ensure prospective patients find your practice, stay in your chairs and have the ability to easily and confidently refer their family and friends.

In this hands-on workshop:

• Learn how to craft an Internet road map to ensure your success online.

• Discover the five most effective components of a digital marketing strategy.

• Identify your current search engine optimization and social media results and how to make improvements that drive results.

• Understand why 88% of consumers trust online reviews and how to increase their quantity and quality.

About Rachel

Rachel Mele is a dental executive, speaker and author. Rachel has helped thousands of dentists get and keep patients by improving their online marketing and social media presence.

Rachel holds a degree from the University of Hartford, is Distinguished Toastmaster, a member of the National Spe
akers Association. 

Rachel has lectured for more than a decade at dental conferences across the globe including the American Dental Association, California Dental Association, and for many dental companies including Align Technology, Dentsply Sirona, and Straumann.

Today, Rachel runs the healthcare division for Vennli, a voice of the customer platform. Rachel has helped strategically grow Henry Schein,SunStar, Bayer, Convergent Dental, Heraeus Kulzer and many others. Her book, “365 Days of Social Posts for Dentistry” is an Amazon best seller.

March 14th 2018
6:30 pm -8:30 pm
2 CE Credit

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